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bright indirect light (3-6 feet from a south or west window, or right next to an east window. Under a grow light, 6-10 inches away works well) with a small amount of early morning sun is ideal for maintaining the intense purple color. Too little light causes the color to fade toward green and stems to become leggy and stretched. Avoid harsh afternoon direct sunlight, which scorches the leaves and leaves brown burn marks.Light
Water when the top inch of soil feels dry. Keep soil moderately moist during the growing season; reduce in winter. Never let it sit in standing water - root rot is a real risk. Critically: water the soil, not the leaves. The dense purple hairs trap moisture and can cause leaf rot or fungal problems if kept wet.Water
Appreciates moderate to high humidity (60-80%. Group your plants together, set them on a pebble tray with water, or run a humidifier nearby) (50%+) due to its tropical rainforest origins, but do not mist this plant. The hairy leaves trap and hold moisture, which encourages rot and fungal disease. Use a pebble tray or humidifier to raise ambient humidity without wetting the foliage.Humidity
Prefers 60-75°F (15-24°C). Tolerates up to 85°F but dislikes cold. Keep away from cold drafts and below-60°F temperatures. Hardy outdoors only in USDA zones 10a-12b.Temperature
easyDifficulty
Gynura aurantiaca plant

Purple Passion or gynura sarmentosa

Gynura aurantiaca

Easy

Gynura aurantiaca is grown almost entirely for its foliage: dark green, coarsely toothed, oval leaves densely covered in soft reddish-purple hairs that give the entire plant a vivid velvety sheen from almost any angle. It starts out growing upright but gradually sprawls and trails as it matures, making it an excellent candidate for a hanging basket. The orange-yellow flowers that occasionally appear in fall and winter have an unpleasant smell, so most growers pinch them off — no shame in that.

Care Guide

How to grow Purple Passion or gynura sarmentosa

Light

bright indirect light (3-6 feet

Water

Water when the top inch of soil feels dry.

Humidity

60-80%

Temperature

60-75°F

Soil

20%

Propagation

Stem cuttings root very easily

Common Problems

Common pests include aphids, mealybugs,

Did You Know

Fun Facts

Every part of the purple coloration on Gynura aurantiaca comes from dense purple hairs called trichomes on the leaf surfaces — the underlying leaf tissue is plain dark green. The hairs contain anthocyanins, the same pigments responsible for the colors of blueberries and red cabbage.

Pet Safety

Pet safe

Listed as non-toxic to cats and dogs by the ASPCA. Generally considered safe for humans and pets, though ingestion is not recommended and may cause mild stomach upset. Some sources advise caution given individual sensitivities.

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